Proffesional Work
Purdue Bands & Orchestras Work
My Role
Graphic Design Intern
Year
2025 - 2026
Tools
Adobe Express, Illustrator, Photoshop
Overview
/Objective
One of my primary responsibilities was developing a comprehensive style guide to create a cohesive visual identity across all marketing materials, including posters, flyers, and social media content. A major focus of the project was defining a color system.
/Solution
The visual direction combined elegance, vintage influences, and bold, expressive elements. I focused on capturing each ensemble's distinct personality through my designs. For example, jazz ensemble materials featured vibrant colors, bold typography, and dynamic layouts to reflect the energy of the performances, while orchestra materials used more refined typography and sophisticated compositions to capture the ensemble's classical and elegant atmosphere.
Final Designs
Social Media Posts
CONCERT POSTERS
website graphics
